COKE’S TOP SECRET NEW PRODUCT

Say Yes_Coca-Cola 6 June_5

New Zealand will be first to lift the lid on Coca-Cola’s new announcement launching on Thursday 6th June. There is a veiled bottle sculpture on Hasley Wharf in Auckland’s Wynyard Quarter. The company’s lips are sealed tight on details of the new innovation that spent five years in research and development, but have confirmed it will be a tangible demonstration of a new direction for the business, further reinforcing its position to stay relevant with the changing tastes and preferences of Kiwi and global consumers.