Hot on the heels of New Zealand Fashion Week, Redken 5th Avenue has delighted us with a collaboration with Stolen Girlfriend’s Club and have unveiled a new, fashion-forward bag perfect for summer.
Boasting a stunningly clear design, the limited-edition bag is wrapped with Stolen Girlfriend’s Club branding in bold ‘masking tape’ style and comes with a detachable strap for extra versatility. Catering to your haircare needs, this ultimate fashion bag contains a Redken 5th Avenue Shampoo and Conditioner – making sure your hair is soft, and any damage is taken care of for the summer.
“I love the industrial vibe against the punk D.I.Y. look. We’ve gone for this design because masking tape makes it seem like it’s holding the bag together. We’ve used a detachable strap so it can double as a laptop cover and there’s even a waterproof zip, so the bag is splash-proof,” said Marc Moore, founder of Stolen Girlfriends Club.
This new bag adds to Redken 5th Avenue and Stolen Girlfriends Club’s long list of limited-edition collaborations. A showcase of New Zealand brands’ defining characteristics, the bag is both a gorgeous fashion statement and extremely practical.
“For this year’s collaboration with Redken we revisited one of the very first projects we did together – the clear clutch travel case. We wanted to build on this idea because it was so popular and so functional,” said Moore.
The bag is available with Redken All Soft Shampoo and Conditioner, Redken Colour Extend Magnetics Shampoo and Conditioner or Redken Extreme Shampoo and Conditioner.