THE YEAR OF THE SLOGAN TEE

Slogan tees have been named The Dress Of The Year 2017. While this admittedly does sound like a mistake, the annual Fashion Museum Bath Dress Of The Year award has gone to the humble printed tee, for the political activism which it has put forth throughout the last year. The trend undoubtedly started with Maria Grazia Chiuri’s ‘We Should All Be Feminists’ tee released in her first collection as creative director at Dior. The tee sparked a slew of fast-fashion copies and was a major social media trend.