International Day of Play
Global partners have successfully called on the United Nations to adopt an International Day of Play to champion and protect children’s right to play….
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LEGO Launches New Mentorship Programme
The LEGO Group has released new research showing that New Zealand parents give girls less recognition for their creative work than boys. This pressure…
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Start Your Engines
The 2024 F1 season officially kicked off over the weekend, and to celebrate, The LEGO Group has unveiled its brand new F1 lineup. Icons…
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LEGO’s aim to Build Hearts
For many families across the world, the holidays are a magical time filled with joy and celebration, but for some families, the festive period…
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LEGO Reveal Play Unites
New research from LEGO New Zealand has highlighted the potential of play in fostering connection and understanding among children of varied backgrounds. LEGO New…
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Lego Bring Animal Crossing to Brick Form
The LEGO Group has revealed brand-new LEGO Animal Crossing sets, inspired by the popular video game series from Nintendo. Millions of people have found their…
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LEGO Launch Online Treasure Hunt
In celebration of the launch of the LEGO Insiders membership programme, the LEGO Group has unveiled the LEGO Insiders Treasure Hunt, where fans can…
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New Lego Theme to Unlock Wildest Dreams
The LEGO Group has launched the first physical play experiences from LEGO DREAMZzz, an all-new theme that brings to life the creativity of children’s…
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The LEGO Groups, LEGO DREAMZzz, is the New Theme with the Chance to Become a Dream Creator
The LEGO Group has revealed LEGO DREAMZzz, an all-new theme that brings to life the creativity of children’s dreams through an epic new content…
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The Changing Universe of Lego
Lego has re-imagined a popular product to make it more representative of the world today. Since being launched a decade ago, Lego Friends characters…
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LEGO NZ Encourages Parents to Hand the Reins to the Kids This Christmas
This year, LEGO New Zealand is challenging parents to let go of perfection, precision and planning. They are being encouraged to take a page…
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Lego Foundation Launches Multi-Million Dollar Fund
The Lego Foundation has launched a US$143 million global challenge to fund initiatives that make a positive impact on the young. The foundation’s CEO,…
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Let Us Travel With Lego’s World Map!
Get ready to be wowed at Lego’s latest creation with the most Lego pieces yet! No passports needed; you can have the world right…
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Learning Through LEGO
More than just a construction game, LEGO has introduced its new Braille Bricks, a toy designed to increase literacy in blind and partially sighted…
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LEGO IS SET TO RELEASE NEW ECO-FRIENDLY TOY LINE
LEGO is jumping on the eco-friendly bandwagon. A new range of plastic building block accessories which will be made from plant-based plastic, sourced from…
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