New Twist on a Kiwi Classic


Krispy Kreme has partnered with Pascall Pineapple Lumps to deliver a mouth-watering new doughnut to Kiwis this summer. For a limited time, the Krispy Kreme with Pascall Pineapple Lumps Doughnut will launch across New Zealand stores from November 16th.

As a national delicacy, the classic Pineapple Lumps, chocolatey and juicy, complete a signature range of doughnuts for Kiwis to enjoy. Its iconic taste has been developed in two varieties within this melt-in-your-mouth collection.

Doughnut with a bite taken

Krispy Kreme’s shell doughnut is filled with pineapple creme, dipped in chocolate, coated with pineapple icing and topped with a Pineapple Lump piece. As an exciting other option, Krispy Kreme’s signature ring doughnut is swirled with chocolate creme and dipped in pineapple-flavoured icing, drizzled with a chocolate ganache and garnished with a Pineapple Lump piece.

Hand holding doughnuts stacked

“Pineapple Lumps have a special place in Kiwi culture as one of our great classic candies,” said ANZ Marketing Director Krispy Kreme, Olivia Sutherland. “We’re thrilled to be able to collaborate with Pascall to bring them to life in doughnut form. They’re a chocolatey, pineapple lump, doughnut taste sensation, and we can’t wait for Kiwis to try them – our most exciting collaboration yet!”

This exciting new twist on a kiwi classic will be available across all Krispy Kreme Stores, selected BPs, online, and through UberEats.