Book Hero has expanded into toys after serving more than 100,000 customers and selling 345,000 books in under two years.
Toy Hero, a dedicated online toy store, will be the next chapter in the company’s continued growth with 20,000 products, built on the same promise customers have come to expect: fast delivery, competitive prices, and humans at the helm.
Tim Wackrow, Co-Founder at Book Hero and Toy Hero, said that Toy Hero was a natural evolution of the business.
“We’ve learnt that what customers value most is certainty. Whether it’s a birthday this weekend, a family road trip or just keeping the kids entertained, people want to know they can order from a Kiwi business and have it arrive overnight. That’s exactly what we’ve built Toy Hero to do,” he said.
“Families were already shopping for toys alongside books, so creating a dedicated destination with the same fast delivery, fair pricing and personal service that people know us for was the natural next step.”
Toy Hero features a curated range of some of the world’s best-loved brands, including Barbie, Hot Wheels, Bluey, Wasjig and Paw Patrol, with thousands more products and brands arriving over the coming months as the range continues to expand.
