Visa has unveiled the first five pieces in its first-ever global art collection, celebrating the cultural energy of the FIFA World Cup 26.
Featuring more than twenty artists from six continents, the collection reflects Visa’s belief that creativity drives commerce and that creators are the entrepreneurs shaping communities and culture around the world.
Visa debuted the first five pieces in the collection at an exclusive Miami showcase, “The Art of the Draw”, hosted by multidisciplinary creator KidSuper. The showcase featured the works of artists Darien Birks, Nathan Walker, Cesar Canseco, Ivan Roque, and Rafael Mayani that celebrate the culture and traditions of each host country and host city, Miami.
Visa will collaborate with JOOPITER, the digital-first content and commerce platform founded by Pharrell Williams, to uplift the artists behind the global art collection. Together, Visa and JOOPITER share a commitment to uplifting creators and giving them a platform that turns their artistic expression into a unique opportunity.
Creators are small business owners who often navigate crowded digital marketplaces. Visa’s global art collection amplifies their voices and provides pathways to growth, whether they’re working from a studio apartment or running a boutique.
Each piece reflects the artists’ personal interpretations of football traditions, transforming lived experiences into bold visual narratives that will reach millions during the world’s largest sporting event.
With 48 nations competing across 16 host cities, the FIFA World Cup 26 will be the biggest tournament in history. Visa’s art initiative brings fans closer to the game by merging culture, commerce, and creativity, connecting stories, communities, and dreams on the world stage.
