Stan Walker and the Kindness Collective are inviting Kiwis to be kind and celebrate the joy of giving this Christmas with the return of the Christmas Joy Store.
The organisations have also been involved in creating a unique Christmas song just for Aoteatora, ‘Te Toi O Te Kirihimete’ (Favourite Part About Christmas). There is also an animated video encouraging New Zealanders to donate to Kindness Collective so needy families can experience the magic of Christmas.
This year’s weather events and increasing cost of living have caused a lot of families to struggle.
“For thousands of children across Aotearoa, waking up on Christmas without presents or food is a harsh reality. Every child deserves a magical Christmas, and every parent or caregiver deserves to be able to provide that for their tamariki. That’s why we’re bringing back the Joy Store again, to give 20,000 children something special to unwrap,” said Kindness Collective Founder and CEO Sarah Page.
“Gift giving with my Whānau is my favourite part about Christmas. The joy on my little one’s faces is the greatest present, and no one in Aotearoa should miss out on creating magic Christmas memories. There should be no sense of shame or having let the Whānau down this December for any family in Aotearoa,” added Kiwi musician Stan Walker.
The Joy Store in Auckland will be open from the 1st to the 23rd of December.
“We’ve experienced record-high demand, with thousands of families waiting to visit the Joy Store. This year has been tough for many whānau across Aotearoa, and every donation we receive brings us a step closer to providing a magical Christmas for families in need,” said Page.
Kiwis can contribute by being a secret Santa and helping families through an online donation. Toys can be dropped off at any Christmas Joy Store collection point at local Mitre 10. Proceeds from the song go to Kindness Collective to support its mahi this Christmas.