While most pet owners are tightening their belts, one Kiwi brand is loosening them, for their wallets, that is.
Kooky Kibble has launched what it calls the “economic cheat code” of pet food: modern nutrition at retro prices.
“Pet owners shouldn’t have to choose between paying rent or feeding their pets,” said Iza Fernando, Production Manager of Kooky Kibble.
“We’re fighting the cost-of-living crunch the Kiwi way, with smart sourcing, no waste, and prices that feel like they time-travelled from the good old days.”
Yesterday’s Prices, Today’s Peace of Mind
Pet food costs have surged more than 20 percent since 2021, with the average New Zealand household now spending between NZD 700 and NZD 1,000 a year on dog and cat food, a strain felt by most families.
Kooky Kibble’s unique model changes that. By upcycling premium, AAFCO-compliant “pet-food seconds” made in New Zealand from New Zealand and Australian meats, the company cuts out waste and middle-man mark-ups — delivering savings of up to 50 percent compared to similar premium kibble.
That means a household feeding one medium-sized dog could save around NZD 400– NZD 500 a year without sacrificing nutrition or quality.
The Kibble Upgrade
Kooky Kibble proves that low price doesn’t mean low standards. Every bag is packed with the good stuff and none of the nonsense:
- Superfoods, Not Super Prices – Real fruits and veggies to keep those tails wagging.
- The Real Deal – Premium New Zealand and Australian meats, proudly made in the Bay of Plenty, New Zealand.
- Zero Fakes – No artificial flavours or colours. Because your pet deserves better than a rainbow of chemistry.
“Think of it as high-value nutrition, minus the hype. Our customers see it in their pets’ shiny coats, wagging tails, and in their bank balances.”
That’s why over 2,000 Kiwi pet parents have rated Kooky Kibble five stars, praising its value, fast delivery, and picky-eater success stories.
Taste the Kooky for Free
To celebrate, Kooky Kibble is giving away free starter kits for dogs and cats in collaboration with NZME across Auckland from the 27th to the 29th of November.
Pet owners can try the kibble that’s changing how Kiwis feed their pets—without spending a cent—at the following 10 locations:
- Friday, Nov 28: Tamaki Dr, Waiata Reserve, Commercial Bay
- Saturday, Nov 29: Botanical Gardens (off leash area), Pak n Save Royal Oak – near Cornwall Park, Big King Reserve, Mt Albert Domain
- Sunday, Nov 30: New World Papatoetoe, Mitre 10 Onehunga, New World Mt Roskill
Please note: While these are the planned locations, the exact spot may shift within the immediate vicinity. For the most up-to-the-minute details and precise coordinates on the day, tune in to ZM and The Hits.
Check out the latest FENNEC Pet Edition here
