After nearly two decades of rugby dominating the breakfast table, Weet-Bix Stat Attack is blowing the final whistle on tradition.
In the biggest shake-up in Stat Attack history, this year’s collection expands beyond rugby to celebrate 26 of New Zealand’s most iconic athletes across 15 different disciplines, recognising that the sporting dreams of Kiwi kids now stretch far beyond the footy field.
Launching on the 10th of August for a limited 12-week run, every promotional pack of Weet-Bix will include Stat Attack cards, giving Kiwi families the chance to collect athletes who reflect the changing face of New Zealand sport.
From newly retired Black Caps captain Kane Williamson and Warriors star Charnze Nicoll-Klokstad to Olympian and Commonwealth Games gold medallist Lewis Clareburt and this year’s coveted Gold Card athlete Dame Valerie Adams, the 2026 Stat Attack All Stars collection showcases the breadth of talent inspiring young New Zealanders today.
And while rugby no longer stands alone, All Blacks skipper Ardie Savea and Katelyn Vaha’akolo from the Black Ferns are still proudly flying the flag for the country’s most iconic game.
Joining Dame Valerie Adams, Kane Williamson, Lewis Clareburt, Charnze Nicoll-Klokstad and Ardie Savea are some of New Zealand’s most recognisable sporting names, including Lisa Carrington, Grace Nweke, Amelia Kerr, Erika Fairweather and many more. In total, 26 athletes from 15 sporting disciplines feature in the 2026 Weet-Bix Stat Attack All Stars collection.
