Welcome to The Creativity Lab 2021

We are all born creative, but all too often everyday life chips away at that instinct. This February, New Zealand’s number one premium gin brand, BOMBAY SAPPHIRE, is helping the nation stir its creativity again.

The must-have experience of the summer, the Creativity Lab allows guests to unleash their imagination in the comfort of their own home with a curated workshop from one of four local creators.

The Creativity Labs are a collection of at-home, online experiences hosted by talented New Zealand based artists Rosie Holt, Jess Mentis, Helen Emmett, and Olivia Dobrowolski. Each Lab is curated to allow guests to showcase their talent, explore and experiment whilst sipping on their own cocktail creation. BOMBAY SAPPHIRE’S smooth gin provides the perfect canvas for cocktails as guests can discover their possibilities within.

Crafted to provide a perfect pastime with family or friends, after purchasing a lab kit for their chosen experience, guests will receive supplies for two, giving them the opportunity to explore their own creative streak at home.

These kits, developed between expert mixologists and each of the four talented local creators, contain all the required elements to engage in the chosen craft from the comfort of their own home, with each experience streamed for live participation. Guests will also utilise the ingredients included to create a bespoke BOMBAY SAPPHIRE cocktail, inspired by each craft.

Immerse yourself in a Perfume Playground

Ignite the senses as experienced perfumier, Rosie Holt guides the group through the botanical landscape of blending their own scent. Guests will learn how to smell and pair ingredients, all while creating their own perfumed cocktail garnish.

Cocktail inclusion: Scented & Sapphire

Experience jelly-craft with The Jellyologist

Tap into the mind of expert jelly artist, Jess Mentis, as creativity and cocktails collide in this jelly experience. Guests will be provided with the opportunity to become a bonafide jelly architect as they create a gin-jelly creation and a BOMBAY SAPPHIRE cocktail.

Cocktail inclusion: Jelly & Juniper

Create the spirit of the cocktail with Paintvine

Capture the spirit of a creative cocktail via the medium of watercolour and a masterclass with the experts in all things paint. The result? An exploration of creative expression on watercolour paper, accompanied by a bespoke edible paint cocktail.

Cocktail inclusion: Painted & Perfect

Sculpt the perfect night in with Sunday Studio

Setting the scene for nights to come, participants will sculpt their own unique polymer clay candlestick holder with artist and designer, Olivia Dobrowolski. Guests will then be able to enjoy their signature BOMBAY SAPPHIRE cocktail by candlelight.

Cocktail inclusion: Sherbet & Shaper

If that wasn’t enough, BOMBAY SAPPHIRE will be extending the creativity to multiple bars across Auckland. The ideal way to extend the fun post-Lab session.

Jenn McKenzie, Brand Manager for BOMBAY SAPPHIRE, said this year’s Stir Creativity celebration is the natural extension for a team dedicated to fostering self-expression.

“We’re hugely excited to have been able to collaborate with such talented artists this year who embody what the BOMBAY SAPPHIRE brand is all about – helping people to stir their creative spirit. Taking Stir Creativity online for 2021 allows us to engage with Kiwis across the country, bringing them together via a love of expression, experimentation and true creativity.”

Tickets for The Creativity Lab are on sale now at www.thecreativitylab.co.nz for $40 for two people. The Creativity Lab by BOMBAY SAPPHIRE sessions will run from Wednesday 10th – Saturday 20th February 2021.

The Creativity Lab by BOMBAY SAPPHIRE Timetable:

Perfume Playground

Wednesday 10th February – 6.30-7.30pm

Wednesday 17th February – 6.30-7.30pm

The Jellyologist

Thursday 11th February – 6.30-7.30pm

Thursday 18th February – 6.30-7.30pm

Sunday Studio

Friday 12th February – 6.30-7.30pm

Friday 19th February – 6.30-7.30pm


Saturday 13th February – 5.00-6.00pm

Saturday 20th February – 5.00-6.00pm