Get The Look | Chappell Roan x M•A•C

M•A•C Cosmetics’ new global campaign, developed by M•A•C Global Creative Director Nicola Formichetti, stars Chappell Roan, Gabbriette and Quenlin Blackwell.

The creative spotlights the versatility of M•A•C, capturing talent transforming from soft, barely-there everyday beauty to unapologetic, bold glam, portrayed side by side to underscore the full range of what M•A•C can do.

With this campaign, Nicola wanted to highlight the true versatility of M•A•C.

We’ve long been known for bold makeup, but that’s only part of the story. This campaign reveals the full spectrum of who we are.

At the centre is Chappell Roan, stripped back from her theatrical signature, revealing a softer, magnetic presence that makes the contrast even more powerful. That shift from minimal to maximal is the essence of M•A•C.

It reflects the complete range of looks you can create and the freedom of expression that defines M•A•C.

Chappell’s makeup artist, Andrew Dahling, shared that the look was a nod to the iconic 90s M•A•C mug!

Timeless and impactful, this look highlights Chappell’s encapsulating eyes and showcases some of M•A•C’s most iconic lip shades. It is an homage to an era of glamour that has lived on forever, creating a cult-classic phenomenon of shades we still return to decades later.

“It’s a bit unexpected for Chappell Roan, as we often use an array of colours, but to celebrate M•A•C’s newest venture in the world market of beauty, we wanted to create a look that honoured M•A•C’s legacy as a brand, by and for everyone.”