MECCA has announced that recruitment for 300 new roles at its latest flagship store, MECCA Bourke Street, has commenced. The store will open in early 2025.
More than 27 years in the making, the three-story, 4,000 sqm beauty wonderland will be filled with the best global beauty. With over 200 brands and more than 80 services and experiences, there will be something for every beauty novice and lover.
Located at one of the most illustrious retail addresses in the country, the iconic Bourke Street Mall, MECCA’s Melbourne flagship will be three times larger than its Sydney counterpart, seven times the size of the business’ second biggest store at Melbourne Centre and more than 60 times the size of MECCA’s very first store on Toorak Road in Melbourne.
The store will showcase the best of MECCA, including a sprawling Perfumeria where customers can discover the wonderful world of MECCA’s global curation of fragrances designed to engage all the senses.
It will also offer an extensive skincare range underpinned by high-tech services and treatments to address all skin concerns, regardless of age or stage. Reimagined spaces will allow customers to discover, experience, and experiment with their favourite makeup brands.
Alongside the classics, MECCA will introduce new concepts, including the MECCA Apothecary, the first physical destination servicing customers’ holistic beauty needs; the MECCA Atelier, a one-stop-salon where customers can have their makeup, hair and nails done all in one sitting for the ultimate pampering session; and the MECCAversity Auditorium, an education space that will bring the community together to participate in large-scale masterclasses, beauty school courses and M-POWER events.
As a business founded and operating in Melbourne, MECCA understands the critical role the heritage 299 Bourke Street site has played and can’t wait to bring MECCA’s exclusive product offering, innovative and first-of-its-kind experiences, and exceptional service to the heart of the CBD.
