This V-Day, Celebrate Love With OHEN

Valentine’s Day is usually associated with romantic love, as portrayed in movies and books, which often overshadows other forms of love we experience. However, the truth is that similar emotions can be felt in different areas of our lives, too.

For instance, a painter may feel the same excitement and joy while creating a masterpiece; a writer may feel the same excitement and joy while composing a novel, or a potter may feel the same excitement and joy while shaping a clay vessel.

Moreover, women experience a deep love for their work, crafts, or hobbies every day, not for attention or recognition, but because it fills them with life.

To celebrate this love, OHEN is launching its newest bra, The Balconette, with a unique campaign highlighting women whose passion for their craft spills over into every aspect of their lives.

The campaign features several talented women, including musician Erny Belle, glass sculptor Kate Mitchell, and creative director Kayla Jurlina, among others, wearing OHEN’s Balconette bra.

These women were captured by photographer Steven Acres in their homes, studios, or creative spaces, portraying a vignette of their lives. The photos showcase these women’s love and passion for their work, inspiring them to create beautiful things daily.

OHEN’s Balconette bra launches on the 1st of February, 2024.