After selling out in record time last year, Asahi Super Dry Nama Jokki is back in New Zealand, this time to stay.
Already a phenomenon in Japan, Nama Jokki, which translates to “fresh beer mug”, gives Kiwi beer drinkers a premium, tap-quality Asahi Super Dry straight from a can.
The innovation, a self-foaming beer can that delivers a draught beer experience, anywhere, proved a runaway hit in 2024, with stock selling faster than any previous Asahi Super Dry launch, with retail trade ordering all of the ~32,000 6pks in under two months.
This year, the updated packaging for the Kiwi market will still retain the authentic Asahi Super Dry brewed in Japan.
Each 340ml can has a precision-engineered uneven surface that activates natural bubbles when opened at the ideal temperature between four and eight degrees. The fully removable lid creates a smooth edge so drinkers can sip straight from the can.
To get the best experience, chill the can in the fridge between 4 to 8°C, gently pull off the lid towards you, and watch the foam rise before sipping straight from the can. If it doesn’t foam immediately, warm slightly in your hands.
Developed over four years in Japan, Nama Jokki represents Asahi’s commitment to reimagining the way people enjoy beer and making every sip an experience. While the can uses a patented “double-safe” design, consumers should avoid pulling the lid with force.
Nama Jokki (5.2 percent ABV) is available now from selected liquor stores and will be available in most supermarkets from October 2025.
